Camp Easy | Iceland

Experience the rugged beauty of Iceland through the lens of Camp Easy, an off-road rental company introducing its new 4x4 Mercedes Sprinter to the Icelandic travel landscape. Commissioned to create a high-impact social film, this project showcases the vehicle’s key features while embedding them into the island’s dramatic terrain — a blend of product communication and cinematic landscape storytelling.

Shot over seven days across multiple regions of Iceland, the production highlights the Sprinter in motion: river crossings, gravel tracks, volcanic plateaus, and the quiet interior moments that define life on the road. Aerial drone sequences and detailed interior shots work together to reveal both versatility and character, balancing technical clarity with atmospheric visuals.

The film was created in collaboration with filmmaker Franziska Schäfer. Together, Lukas and Franziska planned the production, shared camera responsibilities, and crafted the narrative rhythm in the edit. Lukas completed the full color grade and sound design, shaping the final aesthetic into an immersive, adventure-driven piece.